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Web Site - 2001
Shazamm has just launched the brand new Web site Re-design for Field & Stream and Outdoor Life magazines.
In 2001, Shazamm designed the combined Web site for the two magazines. Since that time, Shazamm has worked with the magazines’ publisher, Time4Media, a number of times to continue refine the magazines’ online looks and evolve their two distinct brands.
In 2002, Time4 Media implemented a plan to differentiate the two magazines, of which the new, separate Web sites were an integral part. Shazamm gave the two sites completely new looks, gearing each one to their different audience. Outdoor Life highlights how-to hunting and fishing articles, adventure stories, do-it-yourself projects, gear guides and regional coverage, while Field & Stream features general hunting and fishing information, classic campfire tales, travel journals and dream destinations.
www.fieldandstream.com